Looking back at Match Cup Sweden 2016


A few days have passed since the amazing final day of Match Cup Sweden, when Phil Robertson claimed his first match racing World Championship title at Marstrand’s Race Arena. We congratulate Phil and his team on an amazing effort.

And, at Brandspot we are now starting to summarize what we strongly feel is one of the most successful editions of Match Cup Sweden yet. After a long period of planning before the event, and an intense week full of hard work at Marstrand we will now do a thorough evaluation and produce an event report the coming months.

With the new M32:s racing on the arena, many fans have commented on how the sports side of Match Cup Sweden have been upgraded to a new level. And, listening to the feedback from our partners so far, we are very happy that Brandspot are appreciated for our services on the commercial side of the event. We have taken steps forwards when it comes to managing the event’s infrastructure, with our corporate hospitality services for partners, and with advertising and an increased breakthrough in media.

We want to thank our partners, our amazing volunteers, the event’s visitors, the people of Marstrand, the Royal Gothenburg Yacht Club and the World Match Racing Tour for their contributions to making Match Cup Sweden a great success.



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